We all know the importance of targeting and engaging young voters. In addition to well-established approaches – you know, like actually talking to young voters about issues we care about and using peer-to-peer outreach to do that – we have seen a number of successful non-traditional outreach methods. One of those tools is community service.
Young people volunteer for community service at much higher rates than they volunteer for traditional political activities. There is a culture of service in the Millennial generation that is rooted in the belief that community service is an effective way to solve important issues, locally and nationally. Our friends at Democrats Work are harnessing that passion for service and linking it to politics.
As many of you know, Democrats Work connects grassroots Democrats to community service projects. Through this service-based approach, Democrats Work is moving politics onto the turf of young voters, making community service an integral part of political activism. Their latest efforts to build the “politics of service” movement is an innovative contest with General Wesley Clark.
The “Serve with the General” will send General Clark to a competitive Congressional district to do a Democrats Work community service event helping returned veterans, painting a public school that needs it, supporting our troops, cleaning up a neglected part of town. We have a chance to send Clark to a district where a youth-friendly candidate is running for Congress.
You can vote to send General Clark to a Congressional district where the candidates are already making young voters a priority. I want to point out a few: Darcy Burner (WA-08), Bob Lord (AZ-03), Ashwin Madia (MN-06), Gary Peters (MI-09), Dan Seals (IL-10), and Gary Trauner (WY-AL).
Take a look at these districts when deciding where to send General Clark. You can cast your vote here: www.democratswork.org.
P.S. We hope to have a candidate or two here in the next few days talking about how his or her campaign is targeting young voters. Stay tuned.
Posted on May 27th, 2008
Categories: Young Voters, YVP Endorsements
